Customer 360 Analytics

Once the data management platform is established you will be able to derive insight from your customer data to aid decision-making and, where appropriate, build services that will allow you to automate decisions. Using your data strategy as a guide we will work with you to develop a customer insights platform. Below is the process we will go through to achieve this:

1. Performance measurement framework

Using our performance management reference model we will help define the key measures of success for your organisation

2. Identifying end user needs

We will conduct User Needs Analysis to understand how we can enable your end-users to make data-driven decisions

3. Building a customer insights platform

Based on performance measurement and user needs analysis we will work with you to design and build an analytics platform

4. Deploying decision services

We will build decision services to automate decisions and optimise the decisions using a Test-Measure-Learn framework

If you'd like to know more please contact us